Creating a strong brand identity is a key component of launching a new business. A well-crafted brand identity can help your business stand out from the competition, build trust with customers, and leave a lasting impression that drives sales and growth. This...
All businesses have a brand, whether it was deliberately built leading up to its brand or simply developed over time as it continues to grow. The secret to creating a memorable brand successfully is having consistency. People fall in love with brands, and when...
There are people who do creative work, and then there are leaders in the creative industry whose work is guided by a clear sense of purpose. Benj Billones of Schild Studios belongs to the latter. “I have always thought I had an entrepreneurial spirit. When...
When the term “branding” is initially mentioned, it is typically associated with a brand’s visual representation, such as its logo, colours, typefaces, and design styles. Many brands fail to recognize that branding also refers to how a brand is able...
